Master Case Challenge

A big part of The Master Introduction Week is the annual Master Case Challenge. During the Master Case Challenge, new master students will be invited to solve a business case from one of our seven partners.

Each study line will be divided into smaller teams in which the students can concentrate on a specific and study relevant case while competing against other teams. The goal with the Master Case Challenge is to get an insight into the academic and professional environment at Aarhus BSS, while also being a great opportunity for the individual to get to know their fellow students. 

After the case-solving, our partners will select the best solutions during the evening and present their finalists. These finalists will be asked to present their solutions for the companies the day after. Later this day the winner of each case will be presented on stage by the respective company. For the winners of all seven cases, a unique opportunity to network and gain deeper insight to the seven partners will be granted. 

Below you can see which case company each study line will be working on during the Master Introduction Week. In the menu to the left, you can see a brief presentation of the participating companies.

We are looking very much forward to the Master Case Challenge 2024

Best regards, 

Stella Bannister & Julie Martinussen
Coordinators of the Master Case Challenge 2024

We proudly present this year’s partners for the Master Case Challenge 2024:

Cand.merc. Strategic Communication 

Cand.merc. Commercial and Retail Management 

Cand.merc. Business-to-Business Marketing & Purchasing

Solitwork IT, Kommunikation og Organisation 

Cand.merc. Business Intelligence Information Management 


Cand.merc. International Economic Consulting 

Cand.merc. International Business 


Cand.merc. Marketing 

Cand.merc. Innovation Management, and Business Development

Cand.merc. Strategy, Organization and Leadership 

Cand.soc Business Psychology



Cand.merc. Finance 

Cand.merc. Finance and International Business 




Implement Consulting Group 

Cand.merc. Operations and Supply Chain Analytics

Cand.merc. Management Accounting and Control